Tara Hospitality Group is a Singapore-based holding company building the future of hospitality through strategic investments, proprietary IP assets, and transformative partnerships. We combine decades of operational mastery with cutting-edge technology to deliver unparalleled value across our diversified portfolio.
At Tara Hospitality Group, our expertise is not built on a single pillar, but on the powerful integration of deep-seated luxury experience, pioneering technology, and astute financial strategy. This unique combination allows us to deliver exceptional value and navigate the complexities of the modern hospitality and real estate landscape with unmatched precision.
A Legacy of Luxury Hospitality
Our foundation is forged from over 25 years of leadership within the world's most revered luxury environments. We possess an invaluable operational IP, meticulously developed through decades of experience managing iconic Fairmont and Raffles properties and directing the intricate operations of ultra-high-net-worth estates. This DNA instills a discipline and a standard of excellence in everything we do, from grand openings to flawless daily service.
Proprietary Technology & Digital Innovation
We believe the future of hospitality is digital. Our group owns a proprietary ecosystem of hospitality technology, including the blockchain-based travel loyalty platform, HotelierCoin, and the innovative gold-backed rewards system, Goldbck. This allows us to move beyond outdated models, offering our partners and their guests next-generation solutions for loyalty, engagement, and payment that create lasting value and competitive advantage.
Strategic Asset Management
Through our investment arm, Belge Capital, we execute sophisticated asset strategies tailored to maximize returns. Our expertise covers the full spectrum of real estate investment, from identifying and executing high-potential, value-add acquisitions to orchestrating the complete repositioning of assets into Forbes-tier luxury destinations. We don't just manage properties; we elevate their position and profitability in the market.
Asset-Light, Partner-Heavy Models
Our approach is modern and agile. We specialize in creating asset-light partnership models that maximize growth while minimizing capital risk for our partners. By focusing on management, intellectual property, and strategic alliances, we build collaborative ventures where success is mutually aligned and capital is deployed with maximum efficiency.
A Gateway to Global Opportunity
Our influence extends across the globe. We command a vast, private network of elite hotel operators, institutional investors, developers, and UHNW family offices. Headquartered in Dubai, we serve as a strategic gateway partner for those looking to enter or expand within the dynamic markets of the UAE, the greater Middle East, and Africa, leveraging our deep regional knowledge and connections to unlock exclusive opportunities.
Vassa Hotels, Residence & Members' Club: Lifestyle Management Inspired By the Iconic Fashion Designer Elena Vassa
Tara Hospitality Group: Luxury Hotels and UHNWI - Home Estates Management.
Tara Ventures: Early-stage hospitality tech investments.
Belge Capital: Hospitality & Real Estate-focused Real Estate Management & Hotel Brokerage Firm.
At Tara Hospitality Group, we have a wealth of experience in property management. Our team of experts has managed a wide range of properties, from single-family homes to large apartment complexes. We use this expertise to provide our clients with the highest level of service.
About Our Founder: A Legacy of Leadership
At the helm of Tara Hospitality Group is Rana Mukherji, a globally recognized leader whose 25-year career is a masterclass in bridging ultra-luxury hospitality with pioneering investment and technology. The philosophy that drives our group is a direct reflection of his unique journey—one defined by a granular understanding of opulence and an unwavering commitment to creating a culture of excellence.
"True hospitality transcends transactions—it’s about crafting legacies. With decades of experience shaping luxury experiences, from directing the magnificent private estates of the world's most discerning clientele to launching Forbes-recognized fintech ventures, our founder has redefined what it means to be a steward of both heritage and innovation. This unique perspective—where sharpened operational mastery meets technological foresight—fuels our mission to build the most valuable and resilient hospitality ecosystem in the world."
"The future belongs to those who bridge tradition with transformation. As a veteran of global hospitality’s most exclusive circles, honed over a 14-year tenure with Fairmont Raffles International, our founder doesn't just manage—he builds enduring cultures of service. His philosophy is embedded in our DNA: that true value is realized when every detail is perfected and every team member is empowered to deliver flawlessly. This belief ensures our partners’ assets appreciate not just in financial value, but in market relevance and reputation."
"While others focus on properties, we cultivate ecosystems. Our founder’s journey proves that hospitality’s next frontier lies at the intersection of tangible excellence and scalable innovation. This is evidenced by his rare ability to deliver at the highest echelons—from flawlessly commanding events of immense logistical complexity and international diplomatic protocol, to shaping bespoke lifestyle experiences with absolute discretion. This mastery of high-stakes, nuanced execution, combined with his experience architecting award-winning digital currencies, gives Tara Hospitality Group its unparalleled edge."
Hotelier Coin (HTL) was launched in 2018 by hospitality veteran Rana Mukherji as a blockchain‑based platform aimed at enabling transparent, peer‑to‑peer booking and trading of hotel room nights using smart contracts across a network of some 170,000 hotels in 185 cities (forbes.com). By tokenizing room nights and enabling secondary-market
Hotelier Coin (HTL) was launched in 2018 by hospitality veteran Rana Mukherji as a blockchain‑based platform aimed at enabling transparent, peer‑to‑peer booking and trading of hotel room nights using smart contracts across a network of some 170,000 hotels in 185 cities (forbes.com). By tokenizing room nights and enabling secondary-market bidding, it seeks to eliminate high OTA fees, secure verified reviews through blockchain, and offer travelers up to 4 % cashback in HTL tokens (forbes.com). The platform also promises a unified loyalty ecosystem—complete with HTL‑stable-Euro wallets and debit cards—while bridging B2C, B2B, and P2P participants under a single decentralized travel marketplace (medium.com).
Goldbck (formerly Travolier) is a fintech loyalty platform that lets users earn and redeem eGold—a digital asset backed by real gold with 99.99% purity—across a wide network of travel‑related services and everyday purchases (goldbck.medium.com). Their eGold Points never expire and are valued according to LBMA gold prices, offering inflati
Goldbck (formerly Travolier) is a fintech loyalty platform that lets users earn and redeem eGold—a digital asset backed by real gold with 99.99% purity—across a wide network of travel‑related services and everyday purchases (goldbck.medium.com). Their eGold Points never expire and are valued according to LBMA gold prices, offering inflation resistance by preserving value tied to physical gold, and can be redeemed for prepaid cards, airline/hotel points, or even staked for up to 6% annual interest (goldbck.com). Headquartered in London and founded by Rana Mukherji, Goldbck won the “World’s Best Blockchain‑Based Travel Loyalty Programme” award in 2022, aiming to unify loyalty rewards into a secure, global, gold‑backed rewards ecosystem (goldbck.medium.com).
Vassa Hotels (via vassahotels.com) is a boutique luxury hospitality brand that blends elegant accommodations with personalized wellness—offering bespoke spa treatments, fine dining, and culturally inspired experiences at thoughtfully designed properties . They operate a Vassa Wellness Clinic staffed by expert practitioners offering tailo
Vassa Hotels (via vassahotels.com) is a boutique luxury hospitality brand that blends elegant accommodations with personalized wellness—offering bespoke spa treatments, fine dining, and culturally inspired experiences at thoughtfully designed properties . They operate a Vassa Wellness Clinic staffed by expert practitioners offering tailored health programs, and invite guests into an exclusive membership club featuring VIP events and premium services . With a philosophy centered on genuine heartfelt service, Vassa aims to empower small operators and travelers worldwide through their streamlined hospitality infrastructure and immersive cultural offerings .
Belge Capital is a real estate investment and execution firm that transforms complex assets into high-yield opportunities through expertly structured SPVs, joint ventures, and asset-backed strategies across key markets like the UAE, UK, Luxembourg, and Singapore. With a focus on the full asset lifecycle—from acquisition and brand repositi
Belge Capital is a real estate investment and execution firm that transforms complex assets into high-yield opportunities through expertly structured SPVs, joint ventures, and asset-backed strategies across key markets like the UAE, UK, Luxembourg, and Singapore. With a focus on the full asset lifecycle—from acquisition and brand repositioning to exit via REITs or bond securitization—Belge Capital ensures maximum returns and continuity through Total Quality Management and strategic monetization. Their vision is to become the world’s most trusted partner in real estate execution, where every project, from boutique hotel conversions to landmark developments, sets a new standard for excellence.
At Tara Hospitality Group, we bring institutional-grade expertise to every asset class - from boutique hotels to ultra-luxury private residences. Our end-to-end management solutions are designed to maximize both operational performance and investment returns.
At Tara Hospitality Group, we believe the future of our industry is not something to wait for—it is something to be architected. We are committed to pioneering the strategies, technologies, and investment frameworks that will define the next era of hospitality. Our insights are born from rigorous analysis and are actively deployed across our specialized entities, creating a powerful, self-reinforcing ecosystem.
Below is a selection of our proprietary research and strategic frameworks.
Whitepaper
Tokenisation of Hospitality Assets: Unlocking Liquidity & Value
Discover how Tara Hospitality Group is revolutionizing real estate investment through blockchain. This paper explores the immense potential of asset-backed tokens to create fractional ownership, enhance liquidity, and optimize ROI for luxury hospitality assets.
The Spain Hospitality Income Fund: A Geographic Cluster Strategy
Our approach to European hospitality investment is built on precision and synergy. This blueprint, executed by Belge Capital, details our innovative "cluster strategy," a risk-mitigated model designed to acquire and manage geographic groups of hotels to maximize operational efficiency and market dominance.
Blockchain in Luxury Guest Experiences: Beyond Loyalty Points
The guest experience is the final frontier of competitive advantage. This analysis explores how we are leveraging blockchain technology far beyond simple rewards programs to create deeply personalized and exclusive guest journeys, primarily through our Vassa Hotels and HotelierCoin platforms.
Our vision is grounded in tangible results. We deploy cutting-edge technology and a deeply integrated ESG strategy to drive superior financial returns and create a positive, lasting impact.
AI-Powered Performance & Automation
We utilize a sophisticated suite of AI tools to drive revenue and efficiency. Through our partnership with HotelPartnerAI, we have achieved a +12% uplift in RevPAR through dynamic pricing. Concurrently, our implementation of APHY Robotics for operational automation is on track to deliver a 20% reduction in labor costs, freeing our teams to focus on high-touch guest services.
ESG-Integrated Investment
Sustainability is not an afterthought; it is core to our investment thesis. Our approach is validated by a GRESB 4-star rating and is brought to life through hyperlocal community investments, including a €5 Million European heritage preservation fund. This integrated strategy delivers powerful returns: for every €1 we invest in technology and sustainability, we generate €3.50 in ROI, all while actively advancing UN Sustainable Development Goals 8 (Decent Work and Economic Growth) and 11 (Sustainable Cities and Communities).
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Tara Hospitality Group Pte Ltd, 160 Robinson Road #14-04, Singapore, Singapore 068914
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